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v4.32

Release Date: October 29, 2026

Highlights

  • Prisms — Cuts: Explore more focused views of Prisms by location and other filters.
  • Foot Traffic update: Enhanced foot traffic feed arrives November 10; details below.
  • Environmental Data (CA0107) in Block: Satellite-detected natural disaster and pollen-level data.
  • Regulatory Updates (CA0106) in Block: Rules, guidance, enforcement actions, and press releases from global regulators.
  • Pipeline enhancements: Faster processing on select pipelines; WW filter removed from App Intelligence (CA0054).
  • Platform: Improved sign-up experience on Account Information and Payment steps.

Key Releases

Prisms — Launching Cuts

A cut narrows a Prism by location or another filter—such as online versus in-store transactions—to give you a more detailed read on the same trend.

We are going live with 10 new cuts on Political Fundraising Spend by States (with key elections) and Gas Station Spending by States (with key elections). We also launched one new Array covering Gas Station Spend.

See Intro to Prisms and the Cuts guide for how growth, share, and Cuts fit together on the public Prisms page.

Environmental Data (CA0107) now in Block

Our new Environmental Data data asset tracks satellite-detected and agency-reported wildfires, natural disasters (earthquakes, floods, severe weather, and more), and daily pollen levels for 40,000+ U.S. ZIP codes and Canadian postal codes. Wildfire and pollen history goes back to 2023, and every row includes latitude and longitude so it can be joined to Carbon Arc geographies. Read more

Regulatory Updates (CA0106) now in Block

Regulatory Updates tracks rules, guidance, enforcement actions, and press releases from 800+ government and regulatory bodies in 100+ countries. Each update is scored for impact and urgency and includes actionables and compliance deadlines. Read more

Foot Traffic update coming soon

On November 10, we are moving to PassBy’s enhanced foot traffic feed, which adds vehicle data to improve visit estimates and event detection. Historical data will be restated under the new model, and all data going forward will use it. While absolute values will change, overall trends are consistent with the earlier model.

Pipeline enhancements

We are making the following enhancements to select data pipelines:

  • POS – Convenience Stores (CA0029), Company Reported Actuals (CA0065C), Stock Prices (CA0065S), and FFIEC Bank Reporting (CA0051) — MCP queries and framework purchases on these data assets are faster following upstream table structure changes.
  • App Intelligence (CA0054) and Credit Card – EU Detailed Panel (CA0042) — Worldwide (WW) is no longer a filter option in App Intelligence, and the worldwide rollup has been removed from Credit Card – EU Detailed Panel.

Platform enhancements

We enhanced the sign-up experience by updating copy on the Account Information page and reducing friction on the Payment step.